I · Start here
Product advisory & team development
We help you shape the roadmap, coach your PM or founder-as-PM, and raise the standard of the product and engineering rhythm.
Product, systems and AI, from operators who’ve scaled Uber cities, run P&Ls and shipped production systems.
You have conviction and domain knowledge, but no product function. Perhaps an offshore team with nobody directing it, or a technical idea and no one who has taken something from zero to revenue. You know the product should be AI-native, but you can’t evaluate what you’re being sold.
We help you shape the roadmap, coach your PM or founder-as-PM, and raise the standard of the product and engineering rhythm.
We design and build the product itself, from specification to production.
We run product for a period: strategy, roadmap, hiring, managing engineering in-house or offshore, then hand over to a permanent hire we help you find.
Growth has outpaced the operating model. Decisions bottleneck at the top, and everyone is working ‘in the business’ with no space to work ‘on the business’. AI has accelerated the pressure: your investors are asking, competitors are claiming things, and standing still feels like falling behind. What you don’t have is a clear first move.
A fixed-scope diagnostic across the operating model and a prioritised plan to improve the way the organisation functions. Read the six dimensions we score.
We help you run the business, establishing an effective operating rhythm alongside you and your executive team, helping you create a high performing organisation. We also support financial modelling and developing data, messaging and materials for fundraises.
Where the diagnostic finds work machines should do, we build production automations. Sometimes the right answer is simpler than AI. When it is, we’ll tell you. We also offer training for your teams in how to use AI and build agentic workflows.
These are not always two distinct services. Product debt creates operational drag, and operational chaos kills product velocity. Companies at inflection points break in both places at once, because the product and the machinery around it are the same system.
Some founders want help building both. At Gateway 21 we built the product, technology and the operations from zero, at the same time. We left the business with a highly effective organisation, product and tech team.
We built the product, technology and operations from zero for a bootstrapped AI RegTech firm, supporting revenue growth from £0.1m to £3m+ at 50%+ margin in two years. At the core is a source-of-truth portal and compliance engine running an 80-plus step prompt-chained workflow at 95% accuracy, automating regulatory analysis that previously needed scarce junior analysts. We hired and led the engineering team, and stood up the operating model around it: finance, marketing, people ops and supplier management, amongst many other things.
An AI-driven recruitment platform for family offices. We provided product support to help manage the offshore engineering team and train a junior team member up into a working product manager.
A founder-led breathwork brand needed a product and had no product function. We built the full working product solo, then stood up and directed an engineering team to raise the design and ship it as a native app on iOS and Android, handling everything around it down to the legal documents. The app carries over 100 video and audio sessions, playlists, live calls, customer.io integration and Microsoft and Google sign-in.
We took over leadership of an 18-person startup building a high-performance team platform, running it as CEO and COO. The product-led team had no operational infrastructure, commercial process or financial visibility. We built the operating foundations, introduced product discipline, reoriented go-to-market towards a partner-led channel with pilots at three firms, launched an AI-driven organisational assessment product, and raised £300k while extending runway by twelve months.
We built an AI tool that compresses several days of construction tender analysis into a structured pipeline, replacing a manual process estimators repeat on every bid. A full-stack build with a five-stage extraction pipeline across schedules, specifications and drawings. We took accuracy from roughly 39% to 98% through systematic prompt engineering and a correction system that lets the pipeline learn from each completed project.
An AI training coach that designs and adapts periodised programmes for serious athletes across 19 specialist disciplines, from powerlifting to ultra-running. The engine now powers ZAAG Intelligence, a nervous-system training and recovery system.
Sanara is led by Huw Bevan. He spent fifteen years operating inside a broad variety of ventures and industries, including 6 years scaling Uber in the UK, through GM roles and the UK leadership team.
When TfL refused to renew Uber’s licence in 2017, he built the safety function from scratch and rebuilt relationships with the regulator and the Metropolitan Police. He’s delivered advanced accurate AI systems in regulated industries, healthtech and industrial companies.
If you know the business needs to change how it runs but not the first move, then we’d love to speak to you and understand whether we’re the right people to help. If we’re not, we’ll point you somewhere better.